Welcome Africa breaks stereotypes and grows as an information reference between Africa and Europe.
In just six months, the online radio station and multilingual news portal Welcome Africa has reached figures that confirm its projection: 10,562 unique users and 230,000 page views, according to the audit provided by the digital consulting firm WebByCanarias. These data confirm the positive reception of a project that is committed to a positive and constructive vision of Africa, far removed from the usual clichés.
Since its launch, Welcome Africa has positioned itself as an information bridge between the two neighbouring continents, offering content in Spanish, English and French. Its editorial proposal highlights positive news from Africa and provides relevant information for African citizens arriving in Europe, becoming a reference for integration and mutual knowledge.
Audience growth also reflects consolidated consumption habits. The greatest volume of users connect in three key time slots - at 11:00, 14:00 and 19:00 - coinciding with the moments of greatest news and leisure activity, which reinforces the tuning in with its community of listeners and readers. The radio station with African rhythms is gaining ground as a reference alternative among digital platforms.
In addition, a distinguished team of contributors, including intellectuals, businessmen and analysts from both continents, provides weekly original perspectives to understand African current affairs beyond the usual negative mantras that continue to weigh on the general perception of the continent.
The Welcome Africa data not only demonstrates the growing interest in more nuanced reporting on Africa, but also consolidates the value of an independent, innovative and necessary project in today's global media ecosystem.
